新西蘭卓越天然活機護膚品牌

服务项目：产品器型设计、包装设计、海报设计、宣传物料设计等。

“小蜜坊”是 一个主打年轻唇部护理的有机品牌，源自新西兰麦卢卡天然蜂蜜注入产品中使其成为了一款“可食用”的唇膏。

我们从蜂蜜去发散创意，最终从养蜂人取蜂蜜棒中获得灵感，打破常规的唇膏做法。同时将糖果的色彩和质感应用在产品上，增强“可食用”的视觉信号。我们通过产品设计让唇膏变得“可口”和“有食欲”。

“Manuka Bee” is an organic brand with leading products of young lip care. The natural Manuka honey from New Zealand is put into products, to make lip balm edible.

We spread creativity from honey, and in the end we get inspiration from beekeepers when they take the honey sticks out to break normal procedure of making lip balm. Meanwhile, candy colors and textures are used on products, which increases visual signal of “edible characteristic”. The big design idea is making lip balms “tasty” and “appetitive”.